From: Priya Raman, Head of Pricing
Store managers can give 5%, 10% or 15% off. They say discounts make customers buy more units per order, so the discount pays for itself.
Before we renew the policy, I want evidence. Split orders into No discount, Up to 5% and Over 5%, and compare order value, units per order and margin. Then tell me which statement the data supports.
A case study starts with a business question and ends with an answer you can defend. You'll build a few measures and one table, then pick the conclusion the data supports. The checker tests your measures in many filter contexts and your final answer against the numbers.